Alissa Marti, Director of Marketing, is a communications, promotions and events powerhouse. Over the past 20 years, Alissa has produced over 1,000 events including live broadcasts, private parties, grand openings, expos, live concerts, fundraisers, corporate events, community events and multi-day festivals. Alissa has an artful ability to capture the purpose and essence of each event, utilizing her marketing prowess of cool, custom and highly effective communications to craft multi-dimensional experiences that drive real results. She’s a “big ideas” person who creates events with mass appeal and mass attendance. Starting her career in the music industry, Alissa has worked in the publishing, broadcast and non-profit sectors. Alissa is on the advisory board for Mother’s Against Drunk Driving New York, sits on multiple non-profit event committees and is the co-founder of a local scholarship foundation in memory of her sister Serena. She is a wine enthusiast and loves fashion, especially shoes, and currently lives in Commack with her family.